The average consumer will invest in only one property at a time: A home to live in. Real estate investments like this are based on a variety of factors such as location, affordability, home appeal and other factors.
LaeRoc looks to real estate located on the West coast, and properties that are commercial, retail and office buildings as well as other asset classes.
Due diligence can include a review of historic operating history, lease reviews, rental rate analysis, market conditions and more including the condition of the property’s roof and working systems etc. LaeRoc also reviews the parking needs and opportunities facing each asset as well as the mass transit options adjacent to it.
For LaeRoc, real estate is in large part about business, and emotion often has a very small role to play. People who are buying their own home obviously cannot discount their own emotions. However, by paying attention to the financial side of the equation and doing their homework, they may be able to make better decisions.